BEST SELLER

Cleanse & Hydrate Ritual

$94.00 $104.00
$104 VALUE!

Our bestselling kit for foundational hair health. This is the ultimate wash day ritual for soothing the scalp and strengthening the hair.

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Includes:
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H.A.PI. SHAMPOO (10 OZ)

A gentle shampoo for lasting hair and scalp health, proven for textured hair. The pH-balanced formula deeply cleanses buildup, soothes irritation, detangles, and restores your natural curl pattern.

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UNTANGLED (10 OZ)

For easy untangling on wash day, this ultra-hydrating, antioxidant-rich multivitamin conditioner moisturizes and adds slip while protecting, softening, and smoothing.

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DAILY ELIXIR (3 OZ)

An award-winning hair and scalp oil to relieve itchy, sensitive, flaky scalps and keep your hair fresh between wash days. Lightweight oils and botanicals relieve and balance the scalp while promoting growth and smoothing hair.

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DEW MAGIC (10 OZ)

A powerful leave-in conditioner to hydrate, soften, and strengthen without leaving a filmy trace. The nutrients your hair needs for juicy, poppin’ curls and a soft, smooth finish—even after styling. Or as Issa says, “It dew magic.”

Estimated Ship Date Feb 23rd - Feb 29th
  • CLEAN INGREDIENTS
  • RESPONSIBLY SOURCED
  • BLACK OWNED
  • VEGAN & CRUELTY FREE
  • DERMATOLOGIST TESTED

FORMULA STANDARDS

Performance

H.A.P.I. SHAMPOO Winner of Elite Daily’s Best New Shampoo, H.A.P.I. Shampoo hydrates, nourishes, and cleanses your hair from root to tip. Removes build-up from styling products, sweat, and environmental toxins that clog pores preventing moisture from reaching your strands and inhibiting growth at the follicle.

UNTANGLED Untangled Conditioner is a game changer on wash day. Natural silicone alternatives, proven actives, and unique botanicals add slip and softness for easy detangling in the shower while drenching hair in hydration for softness, shine, frizz reduction, and moisture retention even after hair is styled. The advanced formula conditions and protects the hair shaft without dulling or weighing hair down.

DAILY ELIXIR Winner of Cosmopolitans Holy Grail Beauty Award for Best Scalp Oil, Daily Elixir is a lightweight nutritive shield formulated to rebalance and soothe the scalp while softening and protecting hair. Light enough for daily use, the powerful blend of plant-based oils and botanicals harnesses antibacterial, calming, and nourishing properties for instant and long term performance.

DEW MAGIC This is the leave-in conditioner you need to create a strong foundation for hydration and softness. While it feels light, it’s formulated to penetrate the hair shaft to moisturize and protect without dulling or weighing hair down.

Made for

Curly, textured, relaxed, and color treated hair 

Parched or damaged hair 

Dry, sensitive, irritated scalps

CUSTOMER CLAIMS

97.8%

SAID “SIENNA NATURALS PRODUCTS SOFTEN AND CONDITION MY HAIR”

94.9%

SAID “SIENNA NATURALS PRODUCTS HELP MY SCALP FEEL HEALTHIER”

93.5%

SAID “SIENNA NATURALS PRODUCTS IMPROVE THE HYDRATION OF MY HAIR”

HOW TO USE

Cleanse thoroughly with H.A.P.I. Shampoo focusing on the scalp. 

Apply Untangled generously to warm, wet hair. Let sit in hair for 1-3 minutes, then detangle from ends to root with a wide-tooth comb or fingers. 

On damp hair, work Dew Magic throughout for leave-in hydration. 

Apply a small amount of Daily Elixir directly to scalp with the nozzle or fingertips. Add a little more to your palm and smooth through hair. Use daily or as needed.

PRO TIP

The Scalp Clearing Massager penetrates thick hair easily to physically stimulate the follicle and remove build-up without scratching the scalp. Pair with H.A.P.I. Shampoo for the ultimate wash day.

COMPLETE YOUR RITUAL
Scalp Clearing MassagerScalp Clearing Massager

Ergonomic massager designed to penetrate thick, textured hair.

Dream Curl CreamDream Curl Cream
BEST SELLER!

Curl Memory Technology for curls that stay poppin’ and juicy for days.

H.A.P.I. SHAMPOO

SCENT PROFILE

Spa-like and refreshing with lavender and geranium

TEXTURE

Lightweight gel with a rich foaming lather

NATURE

  • ALOE VERA JUICE: Imparts hydration and soothes the scalp.
  • COCONUT DERIVATIVES: Reinforce the scalp’s moisture barrier to prevent dryness and irritation.
  • BAOBAB OIL: A “scalp fertilizer” with fatty acids and vitamin C to nourish, and the unique ability to penetrate the cortex of dry hair to strengthen.

SCIENCE

PH RANGE 5.5: Ideal to cleanse without stripping natural oils or disturbing the moisture barrier. Textured hair has a fragile cuticle, and a lower pH helps to smooth. 

CHARGE: A cationic charge attracts ingredients into the strands to improve the performance of key ingredients. 

POLAR OILS: We use polar oils, like Baobab, to penetrate textured hair while wet and prevent hair swelling and hygral fatigue. In other words, we use specific oil that can moisturize and protect your hair.

SCENT PROFILE

Spa-like and refreshing with lavender and geranium

TEXTURE

Lightweight gel with a rich foaming lather

NATURE

  • ALOE VERA JUICE: Imparts hydration and soothes the scalp.
  • COCONUT DERIVATIVES: Reinforce the scalp’s moisture barrier to prevent dryness and irritation.
  • BAOBAB OIL: A “scalp fertilizer” with fatty acids and vitamin C to nourish, and the unique ability to penetrate the cortex of dry hair to strengthen.

SCIENCE

PH RANGE 5.5: Ideal to cleanse without stripping natural oils or disturbing the moisture barrier. Textured hair has a fragile cuticle, and a lower pH helps to smooth. 

CHARGE: A cationic charge attracts ingredients into the strands to improve the performance of key ingredients. 

POLAR OILS: We use polar oils, like Baobab, to penetrate textured hair while wet and prevent hair swelling and hygral fatigue. In other words, we use specific oil that can moisturize and protect your hair.

UNTANGLED

THE FORMULA

Light creamy conditioner with a slippery texture. 

SCENT PROFILE

Fresh sweet floral with hints of citrus featuring ylang ylang, jasmine, rose, orange blossom, geranium, chamomile, and blue tansy. TEXTURE: A detangling cream conditioner with extra slip. 

NATURALS

  • RAW SLIPPERY ELM BARK: This naturally slippery substance glides between hairs for easier detangling, while its amino acid content fortifies.
  • MARSHMALLOW ROOT EXTRACT: Rich in protein and polysaccharides, this extract has amazing detangling properties and also nurtures the scalp.
  • ALOE VERA JUICE: Imparts hydration and soothes the scalp. Brazilian Patauá Fruit Oil- This sustainably harvested oil from the Amazon strengthens follicles and supports hair growth.
  • COCONUT OIL: A polar oil that reinforces the hair shaft without leaving buildup.
  • BAOBAB OIL: A “scalp fertilizer” with fatty acids and vitamin C to nourish, and the unique ability to penetrate the cortex of dry hair to strengthen.

ROOTED TECHNOLOGY ™

CHARGE: A cationic charge attracts ingredients into the strands to improve the performance of key ingredients. 

BEHENTRIMONIUM METHOSULFATE: This plant-derived compound sounds scary—but trust us, it’s not one of those “bad” sulfates! Not only is this ingredient perfectly safe, curls love it. It moisturizes and conditions the hair shaft and adds extra slip for easier combing, styling, and maintenance. 

PLANT-BASED COPOLYMER: Made from castor and coconut oil, this natural silicone alternative adds slip to make hair more manageable, smooth, and shiny. 

MOISTURE BOOSTING AMINO ACID COMPLEX: Hydrates curls and adds shine. 

POLAR OILS: We use polar oils, like Coconut and Baobab, to penetrate textured hair while wet and prevent hair swelling and hygral fatigue. In other words, we use specific oil that can moisturize and protect your hair.

THE FORMULA

Light creamy conditioner with a slippery texture. 

SCENT PROFILE

Fresh sweet floral with hints of citrus featuring ylang ylang, jasmine, rose, orange blossom, geranium, chamomile, and blue tansy. TEXTURE: A detangling cream conditioner with extra slip. 

NATURALS

  • RAW SLIPPERY ELM BARK: This naturally slippery substance glides between hairs for easier detangling, while its amino acid content fortifies.
  • MARSHMALLOW ROOT EXTRACT: Rich in protein and polysaccharides, this extract has amazing detangling properties and also nurtures the scalp.
  • ALOE VERA JUICE: Imparts hydration and soothes the scalp. Brazilian Patauá Fruit Oil- This sustainably harvested oil from the Amazon strengthens follicles and supports hair growth.
  • COCONUT OIL: A polar oil that reinforces the hair shaft without leaving buildup.
  • BAOBAB OIL: A “scalp fertilizer” with fatty acids and vitamin C to nourish, and the unique ability to penetrate the cortex of dry hair to strengthen.

ROOTED TECHNOLOGY ™

CHARGE: A cationic charge attracts ingredients into the strands to improve the performance of key ingredients. 

BEHENTRIMONIUM METHOSULFATE: This plant-derived compound sounds scary—but trust us, it’s not one of those “bad” sulfates! Not only is this ingredient perfectly safe, curls love it. It moisturizes and conditions the hair shaft and adds extra slip for easier combing, styling, and maintenance. 

PLANT-BASED COPOLYMER: Made from castor and coconut oil, this natural silicone alternative adds slip to make hair more manageable, smooth, and shiny. 

MOISTURE BOOSTING AMINO ACID COMPLEX: Hydrates curls and adds shine. 

POLAR OILS: We use polar oils, like Coconut and Baobab, to penetrate textured hair while wet and prevent hair swelling and hygral fatigue. In other words, we use specific oil that can moisturize and protect your hair.

DAILY ELIXIR

SCENT PROFILE

Clean and calming with geranium, lavender, blue tansy, and sandalwood. 

TEXTURE

Lightweight silky oil. 

NATURALS

  • COPAIBA REISIN: This time-honored Brazilian ingredient soothes an itchy, irritated scalp, and helps reduce flakes with antibacterial and antiseptic properties.
  • BLUE TANSY OIL: A naturally deep blue oil that contains chamazulene, a compound with proven anti-inflammatory and healing properties, ideal for nourishing the scalp and strengthening its skin barrier.

  • COCONUT OIL: A polar oil that reinforces the hair shaft without leaving buildup.
  • BAOBAB OIL: A “scalp fertilizer” with fatty acids and vitamin C to nourish, and the unique ability to penetrate the cortex of dry hair to strengthen. Brazilian Patauá Fruit Oil- This sustainably harvested oil from the Amazon strengthens follicles and supports hair growth.

ROOTED TECHNOLOGY ™

POLAR OILS: We use polar oils, like Coconut and Baobab, because they penetrate textured hair and strengthen its structure and prevent damage from styling without leaving a residue.

SCENT PROFILE

Clean and calming with geranium, lavender, blue tansy, and sandalwood. 

TEXTURE

Lightweight silky oil. 

NATURALS

  • COPAIBA REISIN: This time-honored Brazilian ingredient soothes an itchy, irritated scalp, and helps reduce flakes with antibacterial and antiseptic properties.
  • BLUE TANSY OIL: A naturally deep blue oil that contains chamazulene, a compound with proven anti-inflammatory and healing properties, ideal for nourishing the scalp and strengthening its skin barrier.

  • COCONUT OIL: A polar oil that reinforces the hair shaft without leaving buildup.
  • BAOBAB OIL: A “scalp fertilizer” with fatty acids and vitamin C to nourish, and the unique ability to penetrate the cortex of dry hair to strengthen. Brazilian Patauá Fruit Oil- This sustainably harvested oil from the Amazon strengthens follicles and supports hair growth.

ROOTED TECHNOLOGY ™

POLAR OILS: We use polar oils, like Coconut and Baobab, because they penetrate textured hair and strengthen its structure and prevent damage from styling without leaving a residue.

DEW MAGIC

SCENT PROFILE

Refreshing at-home spa vibes with lavender and geranium 

FEEL

Lightweight and emollient to evenly disperse and absorb. 

NATURALS

  • COCONUT OIL: A polar oil that reinforces the hair shaft without leaving buildup.
  • SHEA BUTTER: Our responsibly sourced, West African Shea Butter is uniquely processed to deliver all of the moisture benefits without a waxy, heavy feeling.
  • BAOBAB OIL: A “scalp fertilizer” with fatty acids and vitamin C to nourish, and the unique ability to penetrate the cortex of dry hair to strengthen.

ROOTED TECHNOLOGY ™

CHARGE: A cationic charge attracts ingredients into the strands to improve the performance of key ingredients. 

BEHENTRIMONIUM METHOSULFATE: This plant-derived compound sounds scary—but trust us, it’s not one of those “bad” sulfates! Not only is this ingredient perfectly safe, curls love it. It moisturizes and conditions the hair shaft and adds extra slip for easier combing, styling, and maintenance. Polar Oils- We use polar oils, like Coconut and Baobab, because they penetrate textured hair and strengthen its structure and prevent damage from styling without leaving a residue.

SCENT PROFILE

Refreshing at-home spa vibes with lavender and geranium 

FEEL

Lightweight and emollient to evenly disperse and absorb. 

NATURALS

  • COCONUT OIL: A polar oil that reinforces the hair shaft without leaving buildup.
  • SHEA BUTTER: Our responsibly sourced, West African Shea Butter is uniquely processed to deliver all of the moisture benefits without a waxy, heavy feeling.
  • BAOBAB OIL: A “scalp fertilizer” with fatty acids and vitamin C to nourish, and the unique ability to penetrate the cortex of dry hair to strengthen.

ROOTED TECHNOLOGY ™

CHARGE: A cationic charge attracts ingredients into the strands to improve the performance of key ingredients. 

BEHENTRIMONIUM METHOSULFATE: This plant-derived compound sounds scary—but trust us, it’s not one of those “bad” sulfates! Not only is this ingredient perfectly safe, curls love it. It moisturizes and conditions the hair shaft and adds extra slip for easier combing, styling, and maintenance. Polar Oils- We use polar oils, like Coconut and Baobab, because they penetrate textured hair and strengthen its structure and prevent damage from styling without leaving a residue.

INGREDIENTS

H.A.P.I SHAMPOO: Deionized Water, Decyl Glucoside, Sodium Lauroyl Lactylate, Sodium Lauroyl Methyl Isethionate, Coco-Glucoside, Cocamidopropyl Betaine, Glyceryl Oleate, Vegetable Glycerin, Adansonia Digitata (Baobab) Seed Oil, Aloe Barbadensis Leaf Juice, Lavandula Angustifolia (Lavender) Oil, Pelargonium Graveolens (Geranium) Oil, Guar Hydroxypropyltrimonium Chloride, Caprylhydroxamic Acid, Caprylyl Glycol, Lonicera Caprifolium (Honeysuckle) Flower Extract, Lonicera Japonica (Honeysuckle) Flower Extract, Tocopheryl Acetate (Natural Vitamin E), Citric Acid, Sodium Chloride

UNTANGLED:Aloe Barbadensis Leaf Juice, Cetearyl Alcohol, Glycerin, Caprylic/Capric Triglyceride, Diheptyl Succinate, Cocos Nucifera (Coconut) Oil, Capryloyl Glycerin/Sebacic Acid Copolymer, Behentrimonium Methosulfate, Adansonia Digitata (Baobab) Oil, Oenocarpus Bataua Fruit Oil, Quaternium-87, Caprylyl Glycol, Guar Hydroxypropyltrimonium Chloride, Althaea Officinalis Root Extract, Ulmus Fulva Bark, Caprylhydroxamic Acid, Citric Acid , Anthemis Nobilis Flower Oil, Cananga Odorata Flower Oil, Canarium Commune Gum Oil, Citrus Aurantium Dulcis (Orange) Flower Oil, Geranium Maculatum Oil, Jasminum Officinale (Jasmine) Flower/Leaf Extract, Juniperus Virginiana Oil, Litsea Cubeba Fruit Oil, Rosa Damascena Extract, Rosa Damascena Flower Oil, Tanacetum Annuum Flower/Leaf/Stem Oil

DAILY ELIXIR:Cocos Nucifera (Coconut) Oil, Vitis Vinifera (Grape) Seed Oil, Oenocarpus Bataua Fruit Oil, Adansonia Digitata (Baobab) Oil, Bertholletia Excelsa Seed Oil, Copaifera Officinalis (Balsam Copaiba) Resin, Caprylic/Capric Triglyceride, Tocopherol, Geranium Maculatum Oil, Lavandula Angustifolia (Lavender) Oil, Santalum Album (Sandalwood) Oil, Tanacetum Annuum Flower/Leaf/Stem Oil

DEW MAGIC:Deionized Water, Coco Nucifera (Coconut) Oil, Adansonia Digitata Organic (Baobab) Seed Oil, African Butyrospermum Parkii (Shea) Butter, Cetearyl Alcohol, Behentrimonium Methosulfate, Citric Acid, Vegetable Glycerin, Guar Hydroxypropyltrimonium Chloride Lavandula Angustifolia (Lavender) Oil, Pelargonium Graveolens (Geranium) Oil, Caprylhydroxamic Acid, Caprylyl Glycol, Lonicera Caprifolium (Honeysuckle) Flower Extract, Lonicera Japonica (Honeysuckle) Flower Extract, Tocopheryl Acetate (Natural Vitamin E)

SIENNA DIFFERENCE

ROOTED TECHNOLOGY™

Powerful naturals are elevated with molecular chemistry for products that work.

CLINICALLY PROVEN FOR TEXTURED HAIR

Dermatologist tested to support scalp and follicle health with proven results.

BEAUTY UNCOMPROMISED

Achieve your style goals with hair health, body wellness, and planet-friendly clean formulas.

WHAT THEY’RE SAYING

“I love it. It helps my hair stay totally manageable and soft.”

Courtnie S.

“The product left my hair smelling fresh, looking alive and well and feeling light and lively. I love it.”

NADIYAH Z.

“I absolutely love these products. Honestly these are the only products(and trust me I have tried everything) that helped my itchy scalp and hair loss after having my child.”

KAYLA P.

“Love how these products make my hair look and feel. Finally, natural hair products that make a difference!”“I absolutely love these products. Honestly these are the only products(and trust me I have tried everything) that helped my itchy scalp and hair loss after having my child.”

HEATHER H.

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