19 products
19 products

A complete wash day and styling ritual for curly styles.

Dew-Magic_LIFESTYLEDew Magic Leave-In Conditioner
BEST SELLER!

A powerful leave-in conditioner to hydrate, soften, and strengthen.

Cleanse & Hydrate RitualCleanse & Hydrate Ritual
BEST SELLER

The ultimate wash day ritual for healthy hair.

Plant Power Repair MaskPlant Power Repair Mask
BEST SELLER!

A gentle vegan protein mask to repair damage and strengthen strands.

Issa's Wash Day RitualIssa's Wash Day Ritual
ISSA'S PICK

Issa’s favorites for curls that do the most.

H.A.P.I. ShampooH.A.P.I. Shampoo
BEST SELLER!

Gentle pH-balanced shampoo for lasting hair and scalp health.

Wash Day DuoWash Day Duo
BEST SELLER

$52 VALUE

The classic wash day ritual for all texture types.

Untangled ConditionerUntangled Conditioner
ISSA'S PICK

Ultra-hydrating conditioner adds slip for easy untangling on wash day.

Dream Curl CreamDream Curl Cream
BEST SELLER!

Curl Memory Technology for curls that stay poppin’ and juicy for days.

A deeply hydrating spray to prime, refresh roots, and quench curls.

Styling power duo to set and refresh your curls.

A universal kit to optimize growth and protect your inches.

Daily Elixir Scalp OilDaily Elixir Scalp Oil
ISSA'S PICK

Award-winning oil promotes growth, smooths, and relieves itchy scalps.

An anti-breakage bonding oil that rebonds split ends up to 5 washes.

Lock in hydration, smooth, and add shine.

Our ritual for the most dry, damaged, fragile hair.

A complete wash day and styling ritual for curly styles.

Get juicy dream curls with humidity and frizz protection.

Issa's Rooted In Real RitualIssa's Rooted In Real Ritual
ISSA'S PICK

Issa’s favorites for curls that do the most.

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