SCENT PROFILE
Refreshing at-home spa vibes with lavender and geranium
FEEL
Lightweight and emollient to evenly disperse and absorb.
NATURALS
COCONUT OIL - A polar oil that reinforces the hair shaft without leaving buildup.
SHEA BUTTER - Our responsibly sourced, West African Shea Butter is uniquely processed to deliver all of the moisture benefits without a waxy, heavy feeling.
BAOBAB OIL - A “scalp fertilizer” with fatty acids and vitamin C to nourish, and the unique ability to penetrate the cortex of dry hair to strengthen.
ROOTED TECHNOLOGY ™
CHARGE: A cationic charge attracts ingredients into the strands to improve the performance of key ingredients.
BEHENTRIMONIUM METHOSULFATE: This plant-derived compound sounds scary—but trust us, it’s not one of those “bad” sulfates! Not only is this ingredient perfectly safe, curls love it. It moisturizes and conditions the hair shaft and adds extra slip for easier combing, styling, and maintenance. Polar Oils- We use polar oils, like Coconut and Baobab, because they penetrate textured hair and strengthen its structure and prevent damage from styling without leaving a residue.